Bitcoin is a decentralized payment system available worldwide and the name of a virtual monetary unit. Transfers are settled by a group of computers via the Internet and using a special peer-to-peer application, so no central clearing agency is needed – as in conventional banking. The participants’ credit are put in their personal digital wallets and saved. The market value of Bitcoins is due to supply and demand.Quote from Wikipedia:
We have now made it possible for our customers to pay for our flagship service Lustagenten via Bitcoin. This taps into a completely new audience.
It’s another selling point for the users – and for you, the webmasters, it means the chance for significant increases in sales.